How To Communicate With A Potential Employer

Technology is obviously here to stay, but, when it comes to using tech for a job search are you prepared? Whether it's a video or Skype interview, or a text from a recruiter,  do you know how to manage it all?

We fully embrace video interviews, video cover letters and social media for both researching jobs and networking are tools. And, we know that tech in your career and job search isn't going away. So, what advice do we give on how to communicate with a potential employer when using technology to do it?

Are you ready?

The phone.

Yep, I said it. No texting, no facetime, no DM’s; just the good old fashioned telephone!

Why Use The Phone To Follow Up

There are several reasons you should use the phone to communicate with a potential employer. But the primary reason is communicating via phone is unique. I know it is funny to imagine the phone as a unique tool, but it is.

We're all constantly online and appreciate the ease of digital communication. It is easy to type a note and press send. It's less intimidating, more rehearsed and frankly more comfortable for most people.

When job searching everyone takes the same route. You surf the web, upload your resume to a job opening and press send. Then, your resume ends up in a pile with thousands of other qualified and unqualified candidates. The odds of getting lost or overlooked in the pile is huge!

So, to stand out and pursue an opportunity you're excited about, get to dialing! Still not convinced? Continue reading and I think you'll easily understand why the phone is a must use tool for a successful job search.


Calling someone on the phone takes effort. It shows you're engaged with your search, truly interested in the organization and sincere in making a personal connection.

Talent acquisition teams and hiring managers are inundated with online applications and emails from recruiters and candidates. By adding your email to the pile, you become one of the bunch. Calling via phone, even if you're only leaving a voicemail, makes it personal. You're no longer just a piece of paper that can easily be ignored or tossed in the trash.

Up Your Professional Presence

Connecting via phone allows you to exhibit your professional communication skills. Getting an audience with a hiring manager or talent acquisition team gives you the opportunity to continue to build professional rapport.

Whether you leave a voicemail or connect person to person, focus on delivering concise communication and reach out with a specific purpose. Be certain to mention a timeline to check back in and then follow up accordingly. Doing so shows you're able to prioritize your schedule and stay on track.

Stay Plugged In

Opening the lines of communication with a hiring manager or talent acquisition team allows you to maintain a better grasp of the overall hiring process. Even when your phone call is returned with the purpose of delivering bad news, at least you know where you stand. If you remain one of the masses in a pile of emails, it's easier for the company or hiring manager to delay providing an update, next steps or closure to the interview process.

When Should You Email or Text or Limit Phone Calls

While the phone drives engagement and increases your chances of landing an interview, there are times when you should communicate with a potential employer via email or text. For example, if a potential employer reaches out to you via text or email and requests electronic communication, you should follow their lead and/or request.

You should also follow up via email after every interview. A personalized thank you note emailed to the individuals you interviewed with, sets the tone that you're engaged, interested and understand professional expectations.

Finally, be judicious with the frequency of your calls. Don't call daily or even weekly. Make an initial contact and follow back up two, or even three weeks later. If you become a stalker, you may as well not apply for the position! Use common sense when reaching out to a potential employer; regardless of the tool you choose to communicate with!

Still Have Questions About Interviewing and Job Searching

Having spent our careers helping professionals navigate the job market, we understand it's difficult for candidates to clearly understand what strategies work best. Partnering with an Industry Certified Career Coach who has experience in your field you will create a unique, actionable plan to effectively job search and sail through hard to answer interview questions. Stop struggling to put the pieces together. Get Started Now!

About The Author

Recognized nationally as an industry leader in resume writing and career coaching, Jeanna McGinnis, CPRW is the Director of Client Triumph at Mentor Happy and a recognized Career Coach for Forbes Coaches Council. Jeanna previously held the position of AVP, Career Strategy with our parent company, A Players Executive Search Group Inc. where she remains a board member and active leader. Leveraging more than 16 years of experience directing hiring practices, career development and outplacement programs for multiple Fortune 100 companies, Jeanna and the Mentor Happy team are refreshing how busy professionals brand, market and drive their careers. Please connect with Jeanna on LinkedIn or the Mentor Happy team on Twitter to manage your career on your terms!